About Us

Nutcracker Ballet Gifts was founded based on a love for The Nutcracker and for ballet.This love continues today. We are a small family business located in the scenic Blue Ridge mountains of Asheville, North Carolina. In 2017, we celebrated our silver anniversary after 25 years in the industry. Our highly specialized and niche services provide ballet companies and schools with a wide variety of unique and affordable gifts for their boutiques enabling them to capitalize on the most important ballet performance of the year. As a ballet family, we understand the difficulties in keeping a company thriving and our mission is to make it fun and easy for our customers to find gifts to help raise funds and support their organization.

How We Do it ?

Having a wide variety of products perfectly curated for the success of our customers.
Providing new designs on a yearly basis.
Competitive marketplace pricing and quality merchandise.
Innovating and updating how customers interact with our brand, improving the user experience through updated web design, order management and customer service.

For over 17 years, we have set up our own pop-up boutique at a local performance of The Nutcracker giving us a unique perspective so we can speak authentically to our customers experience and continue to understand the challenges associated with this event. Dance companies and studios large or small, can all benefit from our line of specially curated and designed items that never cease to bring joy during the happiest of holidays. Choose Nutcracker Ballet Gifts to become a part of your Holiday Tradition!